61% of marketers will invest MORE in earned media in 2011. Earned media=favorable publicity gained through promotional efforts other than traditional advertising.
~Answerlab & Society of Digital Agencies, Feb 2011~
61% of marketers will invest MORE in earned media in 2011. Earned media=favorable publicity gained through promotional efforts other than traditional advertising.
~Answerlab & Society of Digital Agencies, Feb 2011~