Mobile Website Design

Website Design Easy as 1, 2, 3!

Not sure exactly what you want when it comes to Website Design?  Honestly, you’re not alone!  Designing your website doesn’t have to be a complex or daunting process, here are 3 Simple Steps we take to create a website:

1. Website Design is a process, to help us lay a foundation on which we can build a quality website we work with you gathering information to:

•    Define who your target audience is, what their needs are, and what your needs are
•    Develop a project brief, technical specification, and a project timeline
•    Help make decisions about what type of site you’ll need, whether it’s e-commerce, Flash-based, or a content management system.

2. Now that the foundation has been set, the website’s visual design and development begins.  Based on your target audience’s needs, we work with you to:

•    Determine what information should be on your site
•    Categorize the information into a site map
•    Create an outline that focuses on functionality of the website
•    Create and refine designs based on your feedback

3. As your website is being built, we will be doing constant quality assurance by testing and fine-tuning it to suit your goals.  Once you select your final website design, we Bring it all Together and Launch it to the Web!

You and your target audience are the important elements of a great website design. Our Belief is that the Best Design Begins and Ends with You! Give us a call, we will Get you Started!

~ ~Dean Wolf, Director of Marketing & Alison Pasay, Project Manager ~

Google Analytics | What are the steps to setup Google Analytics on a website?

Trying to understand what Google Analytics is and how implementing it on your website can increase your websites performance and ROI?  Here’s a quick list of the steps you need to take!  If you want to save time and money we can help!  “Pricing and Package

Step 1: Understand the Website Goals
Step 2: Analyze The Website Information Architecture
Step 3: Create a Google Analytics Account
Step 4: Create and Configure Profile(s) as needed
Step 5: Setup Traffic Filter
Step 6: Add Tracking Code to All Areas of your Website
Step 7: Link Google Analytics Account to AdWords Account (if applicable)
Step 8: Establish and Setup Goals and Funnels
Step 9: Configure E-Commerce Tracking (if applicable)
Step 10: Configure Site Search (if applicable)
Step 11: Tag Advertising Links
Step 12: Create/Update Privacy Policy as Needed
Step 13: Setup Filters
Step 14: Review and Update each step, strategy and checklist
Step 15: Grant Access to Other Users
Step 16: Setup Scheduled Reports

These are just some of the steps there are many more strategies involved in implementing Analytics.  Not convinced Analytics is important? Here is some information I would like to share with you:

“According to ComScore, 1.4 billion Internet users spent more than 300 billion hours online in 2009, over hundreds of billions of dollars in e-commerce in the process.  A recent report by Forester Research showed that people spend as much time online each week as they spend watching TV.”  Apple recently sold its 304 millionth Ipod worldwide in January 2011.

More recently ComScore stated:

“82.2 million people in the U.S. owned smart phones during the three months ending in July 2011, up 10 percent from the preceding three month period. Google Android ranked as the top smart phone platform with 41.8 percent market share, up 5.4 percentage points. Apple strengthened its #2 position with 27.0 percent of the smart phone market, up 1.0 percentage points from the prior reporting period. RIM ranked third with 21.7 percent share, followed by Microsoft (5.7 percent) and Symbian (1.9 percent).”

If you’ve spent thousands of dollars on developing a website and now wondering how to measure your ROI, give us a call and we will help you develop goals and put cash back into your pocket!

~ Dean Wolf, Director of Marketing ~

Calgary Web Designers | Website Design Services | WordPress Templates and Designs | Calgary Web Design

Welcome to Bit Spit…the home of UpFrontbyDesign.com‘s Bits of information and sometimes Spits/opinions…to help current and future clients profit from the Internet.    Stay tuned for interesting, fun and exciting information from our team:

Dean Wolf, Small Business Marketing
Alison Pasay, Web design, Logo Design and graphic genius
Theo Wolf, Technical wizard and geek

UpFrontbyDesign.com specializes in Website Design Services, Online Marketing all integrated into WordPress.  We are a Calgary Web Design company with Calgary Web Designers.  Contact us today for a FREE Estimate!

 

Dean Wolf
Director of Marketing