Calgary Web Design – Local Search

Mindset Matters: How leading marketers and Calgary Web Design professionals are driving growth

As marketers plan for a future that is increasingly focused on mobile, we need to let go of traditional measurement practices. New research from a consultancy firm working with Google shows how leading marketers and “Calgary web design” companies are using smarter measurement to drive growth.

We now mobile has absolutely changed the consumer decision journey over the past 10 years. Today, people seamlessly move between channels and devices—from desktop to mobile to offline and back again. As a result, our traditional rules and approaches to measurement are no longer working. As marketers, we shouldn’t shy away from this new reality. Indeed, the leading “Calgary Web Design companies” who are driving outstanding business results are those tackling these challenges head-on, and shifting their measurement mindset.

Google recently partnered with a consultancy firm to better understand how senior marketers are adapting their measurement practices for our mobile world. There findings show that marketing leaders―those who are succeeding beyond their business goals―share several common attributes:



Latest Happening in the World of Local Search from Calgary Web Design’s

Latest Happenings in the World of Local Search for the month of December 2016


Latest Happenings From Calgary Web Design firm, in the World of Local Search for the month of December 2016

  • Google is going to discontinue Map Maker and will add all the map editing features into Google Maps. Here’s an official confirmation.
  • Soon you will be able to go to the top by just pressing a single button on Google as they are testing the “Back to the top” button on Mobile search results.
  • Google now says they can crawl content within tabs. This information comes from people asking Google specific details about how content is seen and crawled with the upcoming mobile only index. This news shouldn’t have you putting a ton of content behind tabs, but does take some of the pressure off if you have a lot of preparing to do.

If you don’t ask, the answer is always No”, this saying holds true for reviews as well. A recent survey by Bright Local has revealed that 7 out of 10 customers will leave a review if asked. So go ahead and ask your customers.

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