Google Analytics
Tracking Website Traffic and Conversions
What is Google Analytics? It
is a solution to improve your business' performance through insights
into the effectiveness of your website's online marketing efforts.
Tracking your website will help you understand your visitors, traffic
patterns, and conversion dynamics and help you to build successful
marketing campaigns.
Do you wonder what works and what doesn't?
Not anymore! The days of wondering which half of your advertising
was wasted because there was no way to figure out what worked
and what didn't are over. Google Analytics can provide answers
to questions such as:
-

Which
search engines are sending the traffic.
-
What are the most important keywords.
-
What is my ROI from PPC vs. Organic search engine
traffic.
-
Which online or offline marketing campaigns
are leading to successful conversions.
-
Identify strategic changes to ad texts and keywords.
-
Ensure your advertising efforts result in profits...
contact
us today for a FREE no obligation quote.
What is Conversion Tracking?
What happens after a user clicks on your ad? Conversion tracking
show us how effective your ads and keywords are for helping
you meet your business goals! A Conversion is an action a customer
takes, whether to purchase your product, sign up for your newsletter
or make a request for more information. By tracking this information,
you'll find which keywords best lead them to take those actions.
And that can help boost your online marketing efforts!
Why use it?
At Up Front by Design, our Calgary Web Designers use tools
such as Google Analytics & Conversion Tracking to
track the success of your business. The results help you learn
about how your customers found your website and interact with
it and it allows you to quickly see how many sales or leads
your advertising is generating. With the use of these tools
we can help you to: